A Brief History of LeisureMedia360 Digital
Founded in 1972, LeisureMedia360 is an award-winning publisher of state, regional and local travel guides, city and regional magazines and quality-of-life publications.
As the official publisher of the Virginia Travel Guide, The Roanoker magazine, Blue Ridge Country magazine, Bridebook magazine, and more, our talented team has well over 100 years of combined experience in the publishing industry!
LeisureMedia360 first entered the digital advertising space in 2012, expanding beyond our award-winning print publications to offer clients a more comprehensive marketing solution. As demand grew, we launched LeisureMedia360 Digital in 2022, bringing our programmatic advertising operations fully in-house. This shift allowed us to streamline campaign execution and deliver a more integrated, responsive experience for our clients.
Today, we proudly serve local businesses, regional organizations, and national brands with tailored digital strategies designed to drive measurable results.
Why LeisureMedia360 Digital?
Human-Run
Clients have direct access to our Campaign Success Managers for agile campaign operations and strategy adjustments.
High-Touch
We always display thoughtful communication and extraordinary customer service.
People-Focused
We care about our clients as people. We also strive to get their message in front of their people. And we mean their people. We don’t just see consumers as a number - this makes for life-long loyalty, not just a quick dollar in your pocket.
LeisureMedia360 Digital’s mission is to:
Provide Extraordinary Service and Quality Solutions
through
Digital Media Buying and Strategy
Our Core Values
Client-Centric
We prioritize the needs and goals of our clients, ensuring we bring valuable solutions that exceed their expectations. Through effective communication, fact-finding, and strategic planning, we aim to provide excellent customer service and foster lasting partnerships.
Team Players
We value teamwork and recognize the strengths and skills of each team member. Working harmoniously, we support one another, take initiative when needed, and seek help when required, all with the best interests of the company and clients in mind.
Thoughtful
Our decision-making process involves careful consideration and foresight. From internal operations to client campaigns, we focus on delivering thoughtful and wise solutions that lead to market dominance and positive outcomes.
Ambitious
We are committed to our long-term vision and consistently pursue growth and new opportunities. By fostering a culture of continuous learning and innovation, we strive to achieve high returns on investment and deliver exceptional service.
Positive
Embracing a positive attitude, we approach challenges with optimism, seeking creative solutions and turning negatives into positives. In both internal interactions and client engagements, we foster a friendly and enjoyable atmosphere.
People-Focused
We value the well-being of our employees, clients, and their families. Building strong relationships and showing genuine care, we support one another during both professional and personal challenges, contributing to high morale and retention. Additionally, we prioritize meaningful interactions with clients to ensure their satisfaction and long-term success.